Martin PelhamDec 12, 20235 minTransforming Marketing Challenges into Opportunities: A Customer-Centric ApproachIn the fast-paced world of marketing, staying ahead of the curve is essential for success. Many companies encounter challenges that...
Martin PelhamOct 10, 20233 minConducting an Effective Customer Experience Workshop for Your TeamAs a business owner, it is imperative to identify and enhance the specific elements that constitute outstanding customer experiences....
Martin PelhamSep 4, 20233 minCreating an Effective Strategy for Customer-Centric MarketingIf your company is adhering to marketing best practices, you're likely actively engaged in user research, gathering customer feedback,...
Martin PelhamAug 24, 20233 min7 Strategies for Embracing a Customer-Focused ApproachFocusing on enhancing the customer experience and satisfaction is a wise objective for any sales organization. Deloitte's research...